Aamir Khan Turns Down ₹120 Crore Prime Video Offer For ‘Sitaare Zameen Par, Chooses Theatres Over OTT

In the current era, where every movie aims to go to OTT as soon as possible, Aamir Khan has once again shown that he is more than just an actor. He rejected the enormous offer of ₹120 crores from Amazon Prime Video for his next movie, Sitare Zameen Par. This choice is an attempt to bring Indian cinema back to the big screen, not just a business one.

If the film is made from the heart, then people will definitely come to the theater

Aamir Khan feels that movies are an experience rather than merely a kind of amusement, and the only way to truly enjoy that experience is in front of a large screen in a theater. “I have faith in my audience,” he stated in a recent interview. If the plot is real and the feelings are strong, people will undoubtedly leave their houses to attend the movie. For this reason, he did not appear hurried about the OTT release.

Now the new experiment will be on YouTube, not OTT

Aamir Khan intends to use pay-per-view to screen this movie on YouTube. This is a whole new paradigm where viewers can watch the movie for a little fee, and only if Aamir chooses to do so. In addition to providing him total control over his money and content, this will create new opportunities for digital platforms.

Free at home in 8 weeks? What kind of business is that

Sitare Zameen Par, A story full of hope, a team full of passion

In addition to marking Aamir Khan’s return, this June 20 release brings back memories of a time when stories combined emotion and reality. This time, he will be seen sharing the screen with Genelia D’Souza. It is anticipated that, like Tare Zameen Par, the movie will cause viewers to laugh, cry, and think.

Disclaimer: This article is written based on information and reports available in the media. Some plans or strategies related to the film may change over time. Please confirm with official sources before making a final decision.

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